Product Design Lead

New York City, New York

Aligned Marketplace is a seed-stage B2B2C employer health benefits company on a mission to increase America’s healthspan.  Aligned Marketplace connects employees and their families to advanced primary care, which has proven 15% cost savings for employers through better care, but is very difficult for employees to access historically.  Advanced primary care companies are fragmented and very specific to certain geographies whereas employers are spread out across many geographies.  Aligned has created a national marketplace that consolidates the best advanced primary care players into one network, making it a viable solution to employers. Advanced primary care is also best paid for through a value-based arrangement that ties payments to delivering high quality care at a low cost, but it is difficult for employers to build and manage these arrangements.  Aligned manages these value-based payments for employers, lowering the upfront cost of advanced primary care for employers.

Joining pre-series A, this is a unique opportunity to join a business that has established customers and is going after an incredible mission to improve healthspan for Americans. This leader will be a key part of the leadership team as the Product Design Lead in an individual contributor role.

Your responsibilities will include

  • Leading design and direction of the member advanced primary care group (‘APC’) selection experience (including web application), to drive >30% member engagement of an employer health plan members with an APC..
  • Lead design of Aligned Marketplace’s various enterprise sales related assets, including overview presentations, ROI analyses, and geo-analyses, resulting in sales prospects positive view of the information presented during a sales process (and ultimately leading to >30% win rate for deals once in discovery).
  • Lead design (with build support) of the value-based contracting data reporting to employers, advanced primary care groups, and brokers/consultants, resulting in all sides viewing Aligned Marketplace as a transparent, neutral calculator of performance between employers and advanced primary care groups.

Skills we look for

  • The primary goal and competencies are digital product design, but the ideal candidate has a head for brand design and can be helpful in brainstorming visual design challenges across the business.
  • Significant experience translating customer needs/pain points into function/goals and then into novel consumer product experiences. Consumer product experiences communicated through user journeys, low and high-fidelity designs, prototypes, etc.
  • Data-informed / scientific / hypothesis testing: iteration process to translate user research insights into product design and member activation to test hypotheses.
  • Ability to synthesize: set product direction based on prioritization of multiple inputs.
  • Early stage startup experience: ideally 0 to 1; ability to handle multiple competing priorities across a broad range of topics in a fast-paced environment.
  • Ownership: feel responsibility for an outcome, not just a component of the product, experience or brand.
  • Some time at an agency is preferred with a diverse set of industry experience.
  • And most importantly, you are strongly aligned with our mission.

How we work

  • We think win-win. We are transparent and assume positive intent. We believe highly engaged team members lead to great product and highly engaged customers, which lead to great investors returns.
  • We have a growth mindset. We are continuously learning. We have strong opinions, loosely held. We listen first as a means to understand.
  • We keep our commitments. We do what we said we were going to do. We have urgency in pursuing our mission.
  • We have a bias towards action and are proactive in moving the industry forward.

Our cultural attributes

Respect , Hard working , Humble, Ownership

Work Structure

Role is based in the NY metropolitan area and must be available to come in-office two to three days of week

Our Benefits

  • Competitive pay
  • Medical and dental coverage (through an ICHRA allotment)
  • Plans for 401k
  • Equity

Sound like a fit? Get in touch!

Submit your name, email and Linkedin Profile, and we’ll get back to you!